College and Research Libraries E d i t e d by the A C R I A - V Clearing House N o . I A C R L A U D I O - V I S U A L C O M M I T T E E * 1 . S A L U T E T h e A - V Committee thanks the editor of COLLEGE AND RESEARCH LIBRARIES f o r t h i s opportunity to present, regularly, audio-visual news of interest to members of A C R L . Copy f o r this department w i l l be coordinated by the chairman. 2 . A - V C O M M I T T E E M I S S I O N A s restated at M i d w i n t e r , 1955: T o gather and make available significant opinions, facts and figures on audio-visual services offered by college and university libraries. 3 . STATISTICS T h e annual A C R L questionnaire w i l l have A - V items included in it f o r the first time. A t M i d w i n t e r the chairman of the A - V com- mittee met with the statistics committee to w o r k out the details. Significantly enough the Statistics Committee reported A - V " w r i t e - ins" by several A C R L institutions f o r A - V statistics indicating a g r o w i n g attention to the audio-visual problem in our college and uni- versity libraries. 4 . DIRECTORY T h e directory of A - V services and indi- viduals among A R C L institutional members is in process by the A - V Committee. I r a Peskind of Chicago T e a c h e r s College is edit- ing the directory f o r the committee. 5. M O N O G R A P H A n ACRL MONOGRAPH o n A - V in h i g h e r e d u - cation is now definitely under w a y as another m a j o r project of the A - V Committee. W a l t e r Stone of the University of Illinois is editing t h e MONOGRAPH f o r t h e c o m m i t t e e . * Louis Shores, Chairman; Fleming Bennett; Budd Gambee; Ira Peskind; Margaret Rufsvold; Walter Stone; Raynard C. Swank. 6. D A V I BROCIIUJIS D A V I brochure number four is devoted to the organization and administration of audio-visual service in higher education. T w o rough d r a f t s of this brochure have already been reviewed by members o f the A C R L A - V Committee. D A V I ( D e p a r t m e n t of A u d i o - V i s u a l Instruction, N a t i o n a l Education A s - sociation ) previously issued three brochures dealing with audio-visual aspects relating to school classrooms, auditoriums, and instruc- tional materials centers. 7. O N T H E L E V E L H e r e are brief annotations on six films suit- able for uce with college students. A l l of these films arc 16mm., and may be rented or purchased. PRESSURE G R O U P S ( E n c y c l o p a e d i a B r i t a n n i c a Films) 20 min., sd., b & w . A film t h a t e x p l a i n s w h a t p r e s s u r e g r o u p s a r e a n d r e v e a l s t h a t , w h e n d e m o c r a t i c a l l y u s e d , t h e y a r e n e c e s s a r y i n s t r u m e n t s f o r d e - c i s ' o n - m a k i n g in a d e m o c r a c y . I l l u s t r a t e s m e t h o d s used b y r e p r e s e n t a t i v e d e m o c r a t i c p r e s s u r e g r o u p to b r i n g a b o u t l e g i s l a t i o n f o r a d e s i r a b l e c i v i c p r o j e c t . C o n t r a s t s these m e t h o d s w i t h the u n d e r h a n d e d b e h i n d - t h e - scenes m a n i p u l a t i o n e m p l o y e d b y a g r o u p a t t e m p t i n g to p r e v e n t the p a s s a g e of a bill. M A G N E T I S M ( C o r o n e t ) 1 0 m i n . , sd., b & w o r color. S h o w s w h a t m a g n e t i s m is, h o w it d i f f e r s f r o m e l e c t r i c i t y a n d h o w it w o r k s . D i s c u s s e s t y p e s of p e r m a n e n t m a g n e t s , a t t r a c t i o n a n d r e p u l s i o n , m a k i n g m a g n e t s , field of f o r c e , e l e c t r o m a g n e t s a n d t h e i r uses, a n d e v e r y d a y uses of m a g n e t s . JULY, 1955 267 T H E M O O N ( E n c y c l o p a e d i a B r i t a n n i c a F i l m s ) I I m i n . , sd., b & w . T h e t e c h r i q u e of a n i m a t i o n a n d o t h e r c i n e - m a t i c d e v i c e s p r e s e n t the s t o r y of the m o o n . T h e difficult c o n c e p t of t i d e s is e x p l a i n e d , a s a r e the p h a s e s of t h e m o o n . O t h e r l u n a r p h e - n o m e n a e x p l a i n e d a r e : the m o o n ' s o r b i t ; the l u n a r m o n t h ; s u n r i s e a n d sunset on the m o o n ; o c c u l a t i o n of s t a r s ; the m o o n ' s p a t h in s p a c e ; l u n a r e c l i p s e s ; a n d s o l a r e c l i p s e s w i t h s p e c i a l r e f e r e n c e to the e c l i p s e of 1932. S A L E S M A N S H I P ( 4 f i l m s — M c G r a w - H i l l ) sd., b & w . A s e r i e s of f o u r m o t i o n p i c t u r e s a n d f o u r f o l l o w - u p f i l m s t r i p s , c o r r e l a t e d w i t h R u s s e l l a n d B e a c h , A Textbook of Salesmanship. I n - d i v i d u a l t i t l e s a r e : P R O S P E C T I N G ( 1 0 m i n . ) ; T H E P R E - A P P R O A C H ( 1 0 m i n . ) ; T H E A P - P R O A C H ( 1 0 m i n . ) ; M A K I N G T H E S A L E ( 1 4 m i n . ) . E a c h f i l m e m p h a s i z e s the p r i n - c i p l e s a p p l i c a b l e to t h a t a r e a , d i s c u s s e s the benefits o f u s i n g , a n d the n e g a t i v e r e s u l t s of not u s i n g these p r i n c i p l e s . T h e f i l m s d e m o n - s t r a t e the s u c c e s s f u l a p p l i c a t i o n t h r o u g h the e x p e r i e n c e s of t o p n o t c h s a l e s m e n . MAKING THE SALE a l s o p r o v i d e s a q u i c k r e v i e w of the steps l e a d i n g to the f i n a l close of a s a l e . M A N A N D H i s C U L T U R E ( E n c y c l o p a e d i a B r i t a n n i c a F i l m s ) 1 5 m i n . , s d . , b & w . A film a b o u t the m a n y d i f f e r e n t w a y s in w h i c h p e o p l e l i v e t o g e t h e r . It s h o w s h o w the s t u d y of d i f f e r e n t c u l t u r e s h a s g r e a t l y b r o a d - ened o u r u n d e r s t a n d i n g of h u m a n n a t u r e . T h e film is p l a n n e d f o r use w i t h s t u d e n t s in s o c i o l o g y , a n t h r o p o l o g y , s o c i a l s t u d i e s , a n d p r o b l e m s in d e m o c r a c y . W I T H T H E S E H A N D S ( D i r e c t e d b y J a c k A r n o l d a n d L e e G o o d m a n . S c r i p t b y M o r t o n W i s h e n g r a d . ) 5 0 m i n . , sd., b & w . T h e r e v i e w of the s t r u g g l e s a n d a c c o m - p l i s h m e n t s since 1 9 1 0 of the I n t e r n a t i o n a l L a d i e s ' G a r m e n t W o r k e r s ' U n i o n . 8. A U D I O - V I S U A L R E F E R E N C E SOURCES E v a l u a t i o n a n d s e l e c t i o n o f a u d i o - v i s u a l m a t e r i a l s , i n e v i t a b l e p r o l o g u e s t o u s e ( o r u t i l i z a t i o n , d e p e n d i n g u p o n w h a t s c h o o l o f t e r m i n o l o g y y o u b e l o n g t o ) a r e h e l p e d b y g o o d r e f e r e n c e t o o l s . W h a t is a b a s i c r e f e r e n c e l i b r a r y in A - V ? H e r e is a b e g i n n i n g : A . A-V Bibliography 1. D a l e , Audio-Visual Materials in Teaching, 1954, p. 88-92. 2. K i n d e r a n d M c C I u s k y , Audio-Visual Reader, 1954, p. 326-31. 3. L e w i s , " T h e 100 B e s t B o o k s f o r y o u r A - V B o o k s h e l f , " Audio-Visual Guide, O c t o b e r , 1954, p. 32-41. 4. R u f s v o l d , School Library Audio-Visual Service, 1949. 5. S h o r e s , Basic Reference Sources, 1954, p. 226-35. B . Graphic Materials 1. Subscription Books Bulletin, O c t o b e r , 1946. 2. I r e l a n d , Picture File, 1952. 3. M i l l e r , So You Want to Start a Picture File, 1954. 4. G o r d o n , Peepshoiv into Paradise; a h i s t o r y of c h i l d r e n ' s toys, 1954. C . Projected Materials 1. F a l c o n e r , Filmstrips, 1948. 2. Filmstrip Guide, S e p t e m b e r , 1948-date ( c u r r e n t c u m u l a t i o n , 1 9 5 4 ) . 3. Educators Guide to Free Slidefilms, 1 9 4 9 - d a t e ( a n n u a l ) . 4. Blue Book of 16 mm. Films, 1920-date ( a n n u a l ) . 5. Educational Film Guide, 1 9 3 6 - d a t e . 6. Educators Guide to Free Films, 1 9 4 1 - d a t e . D . Audio Materials 1. M y e r s , K u r t z , Record Ratings, 1955. 2. Gramophone Shop Encyclopedia of Recorded Music, 1 9 4 8 ; s u p p l s . 3. T a u b m a n , Ho